[ Note:The usual answer to this question is that it was easier to build on the other side of the hill, on the flatter land, in San Mateo, San Bruno, etc. There may be other reaasons; please let us know.]
PROMO FOR THE OCEAN SHORE RAILROAD
Story from John Vonderlin
email John ([email protected])
Hi June,
This ad captures the most frequently used selling point of the tracts along the Coastside, that being: Be smart!, Get it in now!, Before the prices go up!, up!, up!. I liked the metaphor of prosperity as a powerful train, coming on tracks straight at you. It can’t miss! Nothing can stop it! Alas, except an Earthquake. Enjoy. John
